Now TV Selects Jünger Audio’s LEVEL MAGIc for Audio Loudness

Now TV Selects Jünger Audio’s LEVEL MAGIc for Audio Loudness

IPTV process audio for Multi Channel broadcasting

Hong Kong, China: Now TV, one of the world’s largest deployments of IPTV and Hong Kong’s largest pay-TV provider, has chosen Jünger Audio’s LEVEL MAGIC technology for the control of overall audio loudness. The new equipment installed serves as part of the Company’s ongoing technological enhancement strategy.

now TV serves Hong Kong with more than 160 channels of local, Asian and international programming, including exclusive content such as the Barclays Premier League coverage. In addition, now TV is both a leading producer of news, sports and infotainment programming and a provider of a wide range of interactive services, some of which are also available on the Group’s 3G mobile network, its broadband service, and the PCCW eye multimedia service for households.

PCCW’s Technology and Operation Senior Vice President, Belinda Chan, says: “We need to comply with specific engineering guidelines for the audio levels we need to maintain, but at the same time we insist on providing our viewers with a steady and enjoyable audio experience. Jünger Audio’s LEVEL MAGIC is helping us to achieve that. By incorporating LEVEL MAGIC C8046 into our transmission chain, the viewers are entertained by top-class programs along with a high quality audio experience on now TV, as well as across different platforms. The dynamics of every programme is maintained and customers stay happy because they feel that now TV is not just about the volume level but also about the steadiness of the sound level and quality.”

Chan adds: “With different audio levels among the platforms, we need to find a way of minimising any audio level changes customers might experience when switching channels on now TV platform or enjoying the programs through other devices.”

Jünger Audio’s LEVEL MAGIC is a powerful automated audio loudness control system developed specifically for production and broadcast. Capable of using any kind of I/O (Analog and Digital) sources, as well as SDI, HD/SDI, Dolby 5.1 and all its related metadata, LEVEL MAGIC relies on a sophisticated adaptive level control algorithm that is designed to adjust the level from any source at any time, with no pumping, breathing or distortion. It is based on a simultaneous combination of an AGC, a Transient Processor for fast changes and a “look ahead” Peak Limiter for continuous unattended control of any programme material, regardless of its original source.

“We chose LEVEL MAGIC because we needed our audio dynamic processor to work in an intelligent way so that audio levels could be monitored and adjusted by automated parameters,” Chan adds. “LEVEL MAGIC has proved to be a very good automated SDI embedded audio processor because it is simple to set up, it occupies very little rack space and it is very easy to control. The system consistently delivers a solid performance and has resolved all of our loudness issues, enabling customers to enjoy any one of our 160-plus channels without noticing any change in audio level.”